Be taught from Kretek Woman, These 3 Issues Will Make Your Enterprise Mighty! My Cash – 2 hours in the past

Jakarta, CNBC Indonesia – The Kretek Woman sequence which aired on Netflix abruptly went viral due to the various praises from netizens, each by way of the storyline and the appearing of the actors and actresses. However make no mistake, this story additionally accommodates many essential classes about enterprise.

As recognized, Kretek Woman tells the story of affection and self-discovery of a proficient kretek cigarette maker who goes in opposition to custom within the kretek business in Indonesia within the Sixties.

They’re Dasiyah (Jeng Yah) and Soeraja. The life journey of the 2 characters on this movie seems to be crammed with many ethical and monetary classes. The monetary classes from this sequence are fairly carefully associated to entrepreneurship.


In essence, one of the vital essential issues in enterprise is gross sales as a result of that’s the place the earnings comes from. However make no mistake, there are three different belongings you additionally have to know in order that your small business can survive for a very long time.

Are you interested in the enterprise lesson in query? This is the evaluate.

Good provide chain administration

You will need to have tasted meals or drinks in eating places, cafes or different locations to eat that you simply assume have a scrumptious style. And also you surprise the place the espresso beans, meat, or spices within the meals they serve come from.

Within the enterprise world, there’s a time period that you should know, particularly provide chain. If interpreted in Indonesian, provide chain means a provide chain that types a community between producers and suppliers, in producing and distributing merchandise to prospects.

On this movie, it’s defined intimately how the standard of tobacco will enormously affect the style of kretek offered in the marketplace.

Dasiyah’s father, kretek entrepreneur Idroes Moeria, was cheated by a tobacco provider. Consequently he purchased poor high quality tobacco at a premium worth.

This will definitely trigger issues in gross sales issues which might have an effect on the corporate’s efficiency in the long run.

However thankfully, this matter might be resolved by Soeraja’s assist. Soeraja managed to seek out one other tobacco provider whose high quality was a lot better despite the fact that the tobacco had not been dried.

Perceive Commerce Secrets and techniques!

The ATM approach (Observe, Imitate & Modify) is definitely one thing that’s frequent in enterprise competitors.

However what occurs if rivals do not make modifications or copy your product concept, as occurred within the Kretek Woman vs Kretek Proklik enterprise competitors?

It’s possible you’ll want to grasp issues regarding Commerce Secrets and techniques. In Article 1 of the Commerce Secrets and techniques Regulation (UURD), it’s said that “Commerce Secrets and techniques are info that’s not recognized to the general public within the subject of know-how and/or enterprise, has financial worth as a result of it’s helpful in enterprise actions, and is stored confidential by the proprietor of the Commerce Secret.”

Reporting from Hukumonline, commerce secret safety itself doesn’t require somebody to register with the Directorate Common of Mental Property Rights (IPR), like a patent. Nevertheless it’s price remembering that this additionally can’t be obtained routinely.

In distinction to patents which have a safety interval of 20 years, commerce secrets and techniques wouldn’t have a safety interval. So long as the proprietor retains his commerce secrets and techniques public, his secrets and techniques are protected.

One effort to acquire safety as a commerce secret is to enter right into a confidentiality settlement with the events who’ve entry to the knowledge.

Article 4 of the UURD additionally states that the proprietor of a commerce secret has the appropriate to make use of the commerce secret he owns and to grant a license to or prohibit one other get together from utilizing the commerce secret or disclosing the commerce secret to a 3rd get together for business functions.

Good innovation & advertising

Previously kretek business, there was a stigma that girls weren’t allowed to be kretek sauce makers.

Nonetheless, Dasiyah managed to show that the stigma was mistaken. When he formulated the Kretek Woman sauce and launched a advertising program for the kretek, the Kretek Woman grew to become a giant vendor.

From the beginning, Dasiyah had sensed the potential for big income that might be gained by innovation. Dasiyah additionally believes that if kretek producers wouldn’t have a breakthrough, they may endure losses sooner or later.

[Gambas:Video CNBC]

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